When we look back at where MADCAP started, the goal was simple: build technology that genuinely supported the dairy supply chain. A small team set out to create tools people could rely on every day, grounded in real industry needs rather than grand ambitions. That focus became the foundation for everything that followed.
As MADCAP grew, so did the confidence the sector placed in us. Customers trusted us early, partners pushed us to keep improving, our team shaped the platform with deep expertise, and shareholders backed the mission behind it. Together, that collective effort carried MADCAP far beyond its beginnings. Today, the platform stands as a global leader in dairy supply chain technology, relied on across international markets and integrated into some of the most complex operations in the world.
Now we turn the page on a new chapter. Contec Group, the company behind MADCAP, has been acquired by Jade, a long-standing partner with deep technical capability and a shared commitment to building dependable, enterprise-grade systems.
What matters most stays familiar. Our team and leadership remain the same. The platform continues to operate exactly as you expect, and our mission stays firmly anchored in the dairy sector we’ve always served. What grows is our capacity to do more. With Jade’s backing, we can invest further in R&D, advance product development with greater speed, and expand our ability to support the evolving demands of global supply chains. It’s progress built on the momentum already in motion.
This moment also reflects the support that has carried MADCAP to where it is today. We acknowledge our outgoing shareholders for their long-term commitment and the foundations they helped build. We are equally proud of the team whose expertise and effort have earned MADCAP its reputation across the industry.
We now enter a chapter defined by scale, focus and ambition. The dairy sector is evolving quickly, and the need for dependable, centralised supply chain systems has never been greater. With Jade behind us, MADCAP is positioned to meet that future with clarity and confidence.
MADCAP’s story continues — bigger in opportunity, bolder in capability, and better equipped for the road ahead.
